Marketing Rebellion, the Most Human Company Wins - Today on the show, we've got another visit from Mark Schaefer who's a leader in the field of marketing. Mark is constantly looking ahead at what it takes to build an audience or a brand. Mark's next book is already a must read and it's not out yet. The book is titled Marketing Rebellion, The Most Human Company Wins. Mark breaks down the show, the reality that customers are consuming fewer ads than ever before and companies must redefine how they engage consumers that don't trust them.
Buy Mark's books here.
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